January 2012
7 posts
2 tags
1 tag
Less is more? Sometimes less is just less →
“…technology can do only three things: solve a problem, improve a process or let you do something you were never able to do before.”
1 tag
“Although many critics of pseudonymous or anonymous comments — including those...”
– Pseudonyms, trolls and the battle over online identity — Tech News and Analysis
3 tags
1 tag
How to make your shopping cart suck less - The... →
If your checkout/donation process isn’t what it could be, The Oatmeal has some tough love to send your way.
2 tags
Frequency of Exposure to News Mediums by Age →
A 2007 report from the John F. Kennedy School of Government at Harvard University show that - depending on your demographic - there’s a risk in relying too heavily on traditional media.
A solid majority of young adults rarely if ever read a newspaper — although nearly half have a look at least once a week.
Television news does a bit better: More than half (57%) watch the national...
2 tags
December 2011
2 posts
2 tags
1 tag
on "Defensive Giving"
Well, John Confer, 81, of McMinnville received even more solicitations: at least 220. But they weren’t from banks. They were from charities.
“They seem to want to take advantage of the older people who have bad memories like me,” Confer said. Holidays are a time for giving. But if you’re worried about a gift that keeps on giving to your mailbox, let this be a cautionary...
November 2011
1 post
2 tags
October 2011
8 posts
2 tags
2 tags
Friends, Following and Feedback: How We’re Using... →
Interesting: parents are more likely than non-parents to use social media for every major social activity except dating. (Sept 28, 2011)
4 tags
“The state of social media is not necessarily as much about which network is...”
– The State Of Social Media 2011: Social Is The New Normal
by Brian Solis
3 tags
Labour Force Statistics [hrcouncil.ca]
Via Scoop.it - Canada’s Nonprofit Sector Who works in Canada’s non-profit sector? A majority are women, with the average age of 43.4 slighly higher than the overall labour force. 7 in 10 have a post-secondary education, and it’s stable — roughly half of non-profit employees have had the same employer for more than 5 years. Show original
“Deciding that the only audience that is enough is everyone completely changes...”
– Seth’s Blog: Welcome to infinity
Not Your Standard Revolution [Charity Village]
Via Scoop.it - Canada’s Nonprofit Sector Imagine Canada is rolling out a net set of accountability standards for charities in Canada. Senior VP Cathy Barr notes: “People working in charities and nonprofits are becoming aware that the fact they are doing good isn’t enough anymore.” These new standards will replace Imagine Canada’s existing “Ethical Code”,...
1 tag
3 Tips to Tap Into $173 Billion
“volunteers also donate 10 times more money to nonprofits than non-volunteers” - Three quick tips from their Volunteer Management Tipsheet
September 2011
12 posts
1 tag
What are the Three Best Ways to Achieve more Engagement on Facebook? According to a study by Roost.com after evaluating 10,000 Facebook and twitter posts by 8,000 small businesses across 50 industries they found that if you wanted to drive more engagement then these are the top tactics.
Photo posts – they received 50% more impressions than any other post type or media type
Quotes – these...
3 tags
These organizations are successfully using the following approaches. They:
Write concise “teaser-style” tweets that link back to their main website.
Support other nonprofit Twitter users with Follow Friday.
Quote well-known and well-respected voices. Retweet others.
Make ample use of hashtags or create their own. Ask questions that engage their followers.
Use human interest stories.
...
1 tag
Social Media Handbook - U.S. Marines →
“The intent is to engage in greater discussion as even better communicators and improved representatives of our Corps”
1 tag
Microsoft social media guidelines →
2 tags
Share Our Strength's Dine Out for No Kid Hungry:... →
Nicely done site for a great-looking campaign!
2 tags
“In terms of how frequently LinkedIn users log in and actively use the site, 2...”
– How people use LinkedIn « jobcontax
2 tags
“One out of every eight minutes online is spent on Facebook.”
– Interesting Facebook Business Statistics - US 2011 | Phill
2 tags
1 tag
“…one of the worst things about social media is we can be surrounded by so...”
– Social Media, Pretend Friends, and the Lie of False Intimacy | Convince & Convert - Jay Baer’s reflections on social media, modern communication, and what we’ve lost along the way.
1 tag
Time Management in Social Media - the definitive... →
A really thorough look at managing/balancing the time and effort you invest in social media.
1 tag
Is the 90-9-1 Rule for Online Community Engagement... →
Has the 90-9-1 Rule become the 70-20-10 Rule? Some thoughts re what people are doing online.
1 tag
Why isn’t anyone sharing your nonprofit’s content?... →
Not getting the social media shares you’re looking for? John Haydon offers a handful of suggestions about what might be going wrong.
August 2011
11 posts
2 tags
5 Tips for Sparking a Grassroots Movement Online
Don’t raise an issue, tell a story
Reward your supporters
Amplify your message
Remove barriers to participation
Empower your volunteers
1 tag
“Nonprofits say they believe it’s best to put their donors at the center of their...”
– Katya’s Non-Profit Marketing Blog
1 tag
In Search of Stock Photography for Web Design,... →
A whole big list of resources!
1 tag
Facebook Pages →
Advice for rocking your page, from Facebook.
2 tags
The Non-Designer’s Swiss Army Knife of Free Tools... →
It can take a LOT of time to find tools that make the little details less hair-pulling. This page takes some of that stress away.
1 tag
13 Tips for Facebook marketing
Give people a reason to become fans.
Stay on topic.
Ask the right kind of questions.
Include pictures in your Facebook updates.
Celebrate your milestones.
Get creative when your Facebook readers are most happy.
Activate Facebook fans.
Run a Facebook contest.
Try out sponsored stories.
Measure your Facebook marketing.
Find the best tool to measure your Facebook marketing.
...
2 tags
Social media user guides for nonprofits →
1 tag
2 tags
2 tags
Oodles of Time Management Tips: July Nonprofit... →
Complete list of blog posts.
July 2011
11 posts
5 tags
1 tag
“Facebook tells us “We’re testing new ways for businesses with more than one...”
– Facebook Launching Corporate-Local Parent-Child Places Structure for Businesses With Multiple Locations
1 tag
Kids Are Heroes Day Wall →
Web donor wall
3 tags
“If you want people to do something, they’ll look to what others are doing before...”
– Katya’s Non-Profit Marketing Blog
1 tag
Nonprofit strategies for getting more out of... →
From Debra Askanase:
If I had to offer three tips about using LinkedIn effectively, they would be:
Think about why you and your organization want to be one LinkedIn, and how you use it will follow.
Identify a combination of 10 keywords and keyword phrases that best describe you, and 10 others that best describe the organization. Integrate these keywords and keyword phrases into your personal...
2 tags
Great websites: What makes them, which make the...
Don’t make people think at all when they come to your site. Strive for simplicity and clarity. There should be no hard work to grasp who you are, what you do and why it matters—or how to help.
Don’t post anything just to make your colleague happy. This is about the people who come to your site.
Images are critical. Make them personal and relatable. Don’t post a photo a 10 year old can’t...
2 tags
1 tag
Facebook: Is it Worth your Nonprofit’s Time? |... →
Facebook increases event turnout
Facebook is not a good tool for donor acquisition of volunteerism
Facebook boosts organizations web traffic, advocacy, and email lists
Facebook helps build stronger relationships with existing constituents
2 tags
